SPECIALLY Designed For Cleaning Business Owners:

The Ultimate Guide To Supercharge Your Hiring


Lets You Dominate Your Local Market Online And Get More Rockstar Employees.

And the best part: It was made just for cleaning companies.

Cleaning Lead Machine - Clean Fortune

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"Cleaning Lead Machine" System


What if getting more leads, more consistently was as easy as starting your car? Just take a seat, turn they key and…

Off you go to the races.

That is the “Cleaning Lead Machine” System.

It’s the Ultimate Turnkey System to get your Cleaning Business consistent exposure to your local market via proven organic, paid, and social media marketing. Fast & painless to setup. Working for you in no time.

Knowledge Gained From Escaping The Trailer Park

To Making Millions Online

I’m going to take you on a ride down memory lane. 

It was 2012. I was working as a gutter cleaner / window cleaner / roof repair salesman. I spent my days melting the soles on my Nikes and throwing black sludge down from treacherous heights. 

You see, I came from nothing. I grew up in a place where the “big shots” were the guys in the double wide (that’s two normal trailers slapped together in case you didn’t know) at the top of the trailer park. Inspirational.

No college. No plan. No direction.

I learned the art of the upsell early on and just how valuable it was. Not just for the company I worked for, but also for padding my pockets with righteous dollar bills.

Cha-ching! But I quickly grew tired of risking life and limb climbing sketchy, old rooftops day in and day out. So I started learning the ropes of internet marketing.

Within no time, I had achieved…

#1 Ranking For Cleaning Service In 2012. Child's play.

Time it took?

100+ hours of studying, collecting and sorting through information, and then actually applying it.

Mission accomplished, onto the next one.

Fast forward to 2013. So I started filling my mattress with my commission checks til I amassed a big fat wad of $10,000 and did what every young ambitious entrepreneur does. I said I QUIT!

But this time reality struck, and fast.

I had bills to pay and I needed to make money FAST!

So I turned to the world of lead generation for local service businesses. And I started building massive websites to outsmart Google and make a bajillion dollars in no time.

I ended up making 10’s of dollars. And I was running out of money FAST!

So I partnered up with my friend in his mobile mechanic business.

Then I started running out of money even faster! 

Before I knew it, I was $6k in the negative and I was getting daily calls from the bill collectors.

The gig was up. I had to get a JOB 😭

Now, I spent a lot of money, and didn’t make a lot of money. But I put more than 4,000 hours into learning SEO, Paid Ads, cold calling, ecommerce, hiring/managing teams, and even how to avoid debt collectors.

Mission “kind of” accomplished, onto the next one.


Welcome to the bottom. Going up!

But I sucked it up and landed a job at a local digital marketing agency.

Doing telephone sales!

Nothing like breaking free from crippling depression with people hanging up in your face and telling you to go jump off a bridge all day every day.

Onward and upward!

I wasn’t going to let some faceless voice on the other end of the phone tell me what for.

Then my ex told me the same thing! Jeez, what’s wrong with everyone lately..


So I came in like a turtle in a footrace. Kinda slow, but I eventually got the job done.

I got a few sales, but I learned the game of B2B sales with large contracts. It takes persistence, thick skin, a qualified pipeline, and of course, consistent follow-ups.

But the higher ups saw I had some serious marketing chops from my previous business. So I officially became an SEO Consultant for some major brands.

I went from melting shoes on rooftops in the South, to dead broke failed entrepreneur, to keyboard warrior sitting pretty at an agency telling major brands what to do to make more money online. WTF? Is this for real?

Gaining Momentum... And KNOWLEDGE.

Fast forward to 2016.

During this time I studied, I compiled knowledge, and I created my own system for getting results from everything I learned along the way.

But I didn’t want to share this information. No way!

I was going to use it to achieve greatness. To build something spectacular.

Then I used this secret weapon to create MASSIVE success for the clients I worked with.

And the result?

$1,000,000+ In Managed Ad Spend Per Month, in 12 months

Mission accomplished. 

Then I took that same method and applied to my own business.

It was profitable from day one.

And last year it allowed me to move from cold, dreary North Carolina to beautiful, sunny Puerto Rico.

Business is great, I love my life, and now I get to help other hungry entrepreneurs live their best life every single day.

But the point is…

The HARDEST part of owning a business..


This is the power of leveraging knowledge.

Your Secret Weapon: The Cleaning Lead Machine

Your Competitors Will Never See You Coming

Obviously I cannot run your business for you.

However, what I can do is share with you the systems, technology, and execution I have honed in with HUNDREDS of clients, ranging from startups to BILLION dollar companies.

And when I say it’s a lot, it’s a LOT of value.

Information gained from countless failures and successes alike.

Information turned into systems and technology you can use to avoid the mistakes I made.


The Cleaning Lead Machine

The Ultimate Turnkey Marketing Platform

If you want all of the strategies, technology, systems, and team that you need to grow your cleaning company, you’ve found your Holy Grail.

The Cleaning Lead Machine Was Made Just For Cleaners

It doesn’t matter if you’re a battle hardened business pro or a complete newbie.

The Cleaning Lead Machine has everything you need to take you from where you’re at to where you want to go. 

All you have to do is sit back and watch the magic happen.


Cleaning Entrepreneurs...

I have a very important message just for you (A message I wish someone would have given me 8 years ago):

Work Smarter, Not Harder

Every minute you save not having to reinvent the wheel, is another minute you can spend working ON your business, not IN your business.

Knowledge = Freedom

Inside Your Cleaning Lead Machine

Here is EVERYTHING You Need
To TAKEOVER Your Local Market


Sales & Conversion Optimized

Cleaning Service Sites

No more poorly optimized websites that COST you money instead of MAKING you money.

We made the Clean Site to do one thing: SELL!

You get real, proven templates that work for selling cleaning services. Period.

"70% of small business websites have no call-to-action and 50% of online sales are lost when visitors can't find content."

Source: Google.com

...And much, MUCH more.


Take Over The Search Results With


Ranking on Google isn’t rocket science. You just need to have a well engineered and well optimized website that tells the Search Engines what your company does!

Your Clean Site comes fully equipped with SEO Tools to make it easy to optimize your site for Google, Bing, and other search engines.

You’ll also have access to our Knowledgebase which will show you how to optimize your own site without having to pay crazy marketing agency fees!

You get real strategies that work for cleaning businesses. Period.

Google My Business & Local SEO for Cleaning Services - Clean Fortune

"70% of local businesses don’t have an SEO strategy. When you consider 75% of people don’t scroll past the first page of Google, it drives the point of why SEO should be a key strategy by small, local businesses."

...And much, MUCH more.


"Cleaning Lead Machine" System


It’s the Ultimate Turnkey System to get your Cleaning Business consistent exposure to your local market via proven organic, paid, and social media marketing. Fast & painless to setup. Working for you in no time.

The Ultimate Turnkey Marketing System


Lets You Dominate Your Local Market Online And Get More Paying Clients

Cleaning Lead Machine - Clean Fortune

Total Value: $4,661

Normal Price: $1,997/mo

One-Time Setup Fee: $1,497

Get Instant Access
Only $997 Today!

Then Only $997 Billed again every 30 days.

Month-To-Month Contract


The BAD NEWS is:

The Cleaning Lead Machine Is NOT for everyone

Sorry folks. Maybe next time.


It's SPECIALLY Designed For

Cleaning Pros

Whether you’re just getting started or already have a profitable cleaning company, the Cleaning Lead Machine was built with your goals in mind.

"Hi, I am Tom Varney...
... and I HATE wasting time"

It looks like we have a few things in common:

1. I’m a serial entrepreneur & I love helping others succeed (just like you). I’m super grateful that I have the opportunity to help Cleaning Pros grow their businesses worldwide.

2. I HATE WASTING TIME. PERIOD. (just like you?)

Tom Varney - Clean Fortune CEO

But that’s the problem when you’re trying to do all of the marketing for your business. It’s a huge time waste for the most part.

You’ve first got to identify the problem. Next you need to do research on the subject. Then piece together bits and pieces from different sources. OR buy an overpriced solution when you’re at wits end and need the solution right then.

I spent YEARS going through that exact same process of wasting precious time and money. And that GUTWRENCHING FEELING of stress and anxiety it produced.

And that’s…


I Created The Cleaning Lead Machine

I don’t want you to feel that pain I went through. That frustrated feeling of being overwhelmed.

Thanks to the Cleaning Lead Machine…

You NEVER have to waste precious time messing with your website, ads, or marketing ever again. 

They’re all handled completely by our technology and our expert team. On-demand.


The Ultimate Collection Of Insider Knowledge


Stop Wasting Time Making Amateur Mistakes And More Time Getting Ahead.

Whether you have a Google My Business listing or you still need to set one up for your business, there are rules you must follow to rank well.

The VIP Library Was Made Just For Cleaners

This easy to follow checklist will keep your listing relevant, up to date, and optimized to get more visibility, more clicks, and more leads.

Cleaning Growth Success VIP Library - Clean Fortune

...And much, MUCH more.


Save Thousands On Google Ads With

250 Negative Keywords

Every Cleaning Company Should Avoid

Most companies FAIL miserably when it comes to incorporating Google ads into their strategy.

And 90% of the time it is due to wasting money on irrelevant keywords.

It's No Wonder Your Ads Aren't Generating Profit!

Save time and money INSTANTLY on Google Ads using this list of 250 negative keywords you can copy / paste into your account.

Google My Business & Local SEO for Cleaning Services - Clean Fortune


Never Rely On Outdated Information


We are always adding new, growth focused Insider’s info to the VIP Library every month.

We want you to be a BUSINESS SUCCESS.

We’re always here to help you achieve your goals and if you need something that’s not included, just let us know so we can put it together for you.

30-Day Risk-Free, Money Back Guarantee

Look. You work hard for your money and you need to make sure you’re always looking out for numero uno: Yourself.

And I want to look out for you too by putting all of the risk on me.

If for any reason you aren’t just blown away by the value provided in my Cleaning Lead Machine in the first 30 days, I’ll give you a full money back refund.

No strings attached. No fine print. No questions asked.


During the first 30 days if you’re not completely satisfied, just send us an email at support@cleanfortune.com and we’ll issue you a refund right away!

Stop Wasting Time

Level Up Fast

“So you’re saying I can’t just go out and do everything included in the Cleaning Lead Machine on my own. Right?”


I spent 10,000+ hours becoming a marketing master. You can have instant access to my digital marketing masterpiece for only $997/mo.

Less Time Wasted = More Time Earning


When you’re starting your first business you have a lot of research to do.

But there are cheat codes to help you immediately level up your knowledge.

To learn from those who have mastered the specific areas you need to breeze past versus wasting countless hours, and putting blood sweat and tears into something someone already solved a long time ago.

Don’t reinvent the wheel if you don’t have to.

Especially since we’ve got the wheel you need right here:



The Cleaning Lead Machine Is Your


The Cleaning Lead Machine is your shortcut to get your marketing foundation, strategy, and execution without wasting precious time.

The turnkey marketing system will allow you to start accelerating your growth with ease.


Now is the time.

Stop wasting time and start making moves!

780 ROAS return on ad spend Google Shopping - Rungs
780 ROAS return on ad spend Google Shopping - Rungs
1800 ROAS Return on ad spend Google ads Cleaning Businesses
780 ROAS return on ad spend Google Shopping - Rungs

Frequently Asked Questions

Who is the Cleaning Lead Machine made for?

This castle of cheat codes was made Exclusively for Cleaning Business owners. You’ll find actionable strategies, tactics, templates, files, scripts, and much more to grow your business.

How is it Different From Other Marketing Companies?

The Cleaning Lead Machine is the ONLY turnkey marketing system of its kind built specifically for Cleaning Businesses. This system has a MASSIVE advantage due to the fact we only work with Cleaning Businesses.

How Long Does It Take To Build My Machine?

You get full access to the VIP Library from the moment you sign-up. 

But there are some special bonuses we have for you.. make sure you stay subscribed!

I Already Have A Website. Why Do I Need A New One?

Clean Sites are made for cleaning professionals to become 10x more competitive online. 

If you run a business you want it to be as easy as possible for your visitors to get in touch with you and make a decision. With a Clean Site, there is only one choice they can make: Get in contact with you for your services that they need.

You can also benefit directly from the Clean Site if you already have a website. We made it for paid traffic so you can use it to run your Google Ads or Facebook Ads to get even higher conversion rates!

What If I Don't Have The Right Tech?

The Cleaning Lead Machine was made for people just like you with ZERO technical skills. You’re a Professional Cleaner, not a Professional Web Developer/Professional Marketer.

We take the “difficult technical” parts out of the equation and make it easy for you to have an expertly crafted system without the hassle.

I'm REALLY Bad at Marketing My Business.. Is The Cleaning Lead Machine Right For Me?

Rest assured we made the VIP Library for Marketing newbies and Pros alike.

With our easy to implement strategies and copy/paste templates you’ll be using Pro level tactics in no time.

I Already Do Some Of The Modules Included In The Cleaning Lead Machine. What Should I Do?

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What If I Decide I Don't Like The Cleaning Lead Machine?

We stand by our word. If you don’t like it, just just write us an email within 30 days and you’ll receive your FULL refund right away.

But if you get stuck somewhere you can easily just write a comment in the members section and we can help you get un-stuck.

BBB A+ Rating - Clean Fortune
Facebook Marketing Partner For Cleaning Businesses 2020
ISSA MEMBER - Clean Fortune
Microsoft Advertising Partner - Clean Fortune
Google Partner - Rungs

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Clean Fortune can not and does not make any guarantees about your ability to get results or earn any money with our platform, tools, or strategies. What we can guarantee is your satisfaction with our platform and service. We give you a 30-day 100% satisfaction guarantee on the Ad Credits included in your package, so if you are not happy for any reason, just ask for your money back. You should know that all products and services by our company are for educational and informational purposes only. Nothing on this page, any of our websites, or any of our content or curriculum is a promise or guarantee of results or future earnings, and we do not offer any legal, medical, tax or other professional advice. Any financial numbers referenced here, or on any of our sites, are illustrative of concepts only and should not be considered average earnings, exact earnings, or promises for actual or future performance. Use caution and always consult your accountant, lawyer or professional advisor before acting on this or any information related to a lifestyle change or your business or finances. You alone are responsible and accountable for your decisions, actions and results in life, and by your registration here you agree not to attempt to hold us liable for your decisions, actions or results, at any time, under any circumstance.